News & Articles

Ostap Oshurko

Social

Role

Lead Designer

Since

2022

Biography

AI & digital transformation

7

min read

Translucent chess king standing in focus among blurred chess pieces, symbolizing strategic leadership, planning, decision-making, and competitive advantage in AI and product design.

Why your AI product needs a design strategy

Digital product design

7

min read

A visual metaphor for balancing competing priorities in product development, using geometric forms to introduce the trade-offs between speed, quality, and cost.

Speed vs. quality in product design: finding the right balance

Digital product design

9

min read

A bold visual metaphor for asking the right questions, featuring a highlighted question mark emerging from a sea of uncertainty.

10 questions to ask every design agency

Industry UX/UI playbooks

6

min read

Abstract 3D illustration of glossy blue geometric structures and floating layered blocks representing proactive digital systems, analytics, and scalable product infrastructure.

Best app design insights from the products changing industries

7

min read

Abstract 3D illustration of interconnected glossy blue geometric cubes and layered blocks symbolizing scalable digital infrastructure and modern product systems.

How to improve customer lifetime value

Digital product design

5

min read

Close-up abstract 3D render of stacked metallic blue layers with smooth curved edges, glossy reflections, and futuristic geometric depth.

Nail product redesign without disrupting existing workflows: introducing a phased approach