Product Redesign Services
Elevate user experience and drive business growth through strategic product redesign services.
a client
At Lazarev, we modernize and optimize established digital products through strategic redesign, delivering measurable business growth and contributing to overall business success.
- We identify and transform key metrics that matter to your bottom line. Our redesigns deliver measurable impact: we've boosted B2B SaaS conversions by 300%, increased EdTech platform retention by 42%, and helped e-commerce clients generate $500K in sales within their first month post-redesign.
- From scaling user adoption for video engagement platforms to reducing operational costs for Fortune 500 enterprise tools, we create interfaces that users love.
- Redesigning with purpose — enhancing only what needs improvement to ensure a seamless transition for your existing user base.
Portfolio of Product Redesigns
Discover how our redesign expertise transforms underperforming digital products into business assets. See real results across industries, from fintech to enterprise solutions.
Transform Your Product Interface
Industries we’re specialized in
FinTech
We enhance existing financial platforms with intuitive interfaces, optimizing user flows for payment systems and financial services to increase user adoption.
Web3
Our team transforms complex blockchain interfaces into user-friendly experiences, improving community engagement platforms and digital asset marketplaces.
Enterprise
We modernize workflow management tools and business applications, turning complex systems into intuitive, efficient solutions that teams love to use.
Media & Events
Reimagining content delivery platforms and event management systems to create more engaging user experiences and improved content discovery.
EdTech
Optimizing educational platforms for better student engagement, transforming existing learning interfaces into more interactive and accessible experiences.
Travel & Entertainment
Elevating location-based services and event discovery platforms through improved user flows and more intuitive search and booking experiences.
Real Estate
Transforming property management interfaces into streamlined experiences, making complex real estate operations more accessible and user-friendly.
Healthcare
Revitalizing healthcare applications with simplified user journeys while maintaining compliance and improving patient engagement through better interfaces.
The process of redesign digital products
Two essentials of our process: research and fact-based decisions. Everything else adapts to the unique needs of your project and the state of your product —
ensuring every choice made is purposeful, every design intentional, and every outcome measurable.
Comprehensive Evaluation
Immersing in your product's current state reveals crucial insights. Through stakeholder interviews, user behavior analysis, and performance metrics review, we build a comprehensive understanding of existing challenges and opportunities. This foundation ensures our redesign strategy addresses real user needs and business goals.
Strategic Discovery
Deep user research combines quantitative data analysis with qualitative user feedback. Our team studies user flows, identifies pain points, and analyzes usage patterns. This research reveals not just what users do, but why they do it, informing every subsequent design decision.
Iterative Design and Validation
Research insights drive iterative design sprints forward. Each design decision undergoes immediate testing and validation through prototyping. Rapid prototyping paired with continuous feedback loops enables quick concept validation and solution refinement based on real user interactions.
Systematic Implementation
Validated design solutions transform into systematic improvements. Working within existing technical frameworks ensures smooth integration, maintaining familiarity for current users while introducing enhancements. This methodical approach creates sustainable, scalable design evolution that grows with your product.
Every product deserves its own transformation path. Whether you need quick impactful changes or a complete evolution, we balance innovation with user familiarity to create meaningful improvements that drive growth.
Our Approach to Redesigning Digital Products
Data-Informed Direction
We ground every redesign in concrete data and insights. Through stakeholder interviews, user behavior analysis, and performance metrics, we identify clear opportunities for improvement. This evidence-based foundation ensures our design decisions address real user needs and business goals.
User-Centric Evolution
We combine quantitative data with qualitative user feedback to shape our redesign strategy. By deeply understanding user flows, pain points, and behavior patterns, we ensure every design enhancement serves a clear purpose and delivers measurable value.
Iterative Refinement
Our approach centers on continuous validation and improvement. Through rapid prototyping and testing, we quickly verify design decisions against real user interactions. This allows us to confidently move forward with solutions that enhance user satisfaction while meeting business requirements.
Systematic Integration
We take a methodical approach to implementing changes, ensuring smooth transitions and user adoption. By working within existing technical frameworks and maintaining familiar patterns, we deliver improvements that feel natural to current users while setting foundations for future growth.
Our clients say
Success stories from teams who dared to evolve. From initial challenge to final outcomes – hear what our clients experienced during their redesign journey. Their results and continued growth speak volumes about the power of strategic transformation.
"We saw an increase in engagement metrics, in users and in resume submissions."
"Lazarev is top-notch in what they do and they charge accordingly."
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Frequently Asked
Questions
We believe every project is unique, and no two product redesigns are alike. That said, we’ve gathered some of the most common questions clients ask about our redesign services.
How long does a product redesign process typically take?
The timeline for a product redesign varies depending on your project's scope and complexity. A typical end-to-end redesign process takes 3-4 months. This includes research and discovery (2-3 weeks), strategy and design (6-8 weeks), and implementation support (4-6 weeks). For larger products or those with complex user flows, the timeline might extend to 6 months. We can also break down the process into smaller phases to accommodate your business needs and resources.
How do you ensure the redesign will improve user engagement?
Our approach combines data-driven decision making with user-centered design principles. We start by analyzing your current user metrics and conducting user research to identify pain points. Throughout the redesign process, we use A/B testing and user testing sessions to validate design decisions. Our team creates interactive prototypes that allow us to test and refine solutions before full implementation, ensuring the new design effectively addresses user needs and business goals.
What deliverables can we expect from the redesign project?
You’ll receive a comprehensive package including user research findings, wireframes, interactive prototypes, and a complete design system with documentation.
How do you handle the transition from old to new design?
We understand that transitioning to a new design requires careful planning to minimize disruption. Our team develops a phased implementation strategy that can include gradual rollouts, beta testing with select user groups, and parallel running of old and new versions. We provide training materials for your team and end users, along with a detailed migration plan. Throughout the transition, we monitor user feedback and performance metrics to ensure a smooth changeover, making adjustments as needed to optimize the experience.
Responsive Web Design
Boost your UX metrics by delivering a seamless experience across all devices your customers use to visit your website.